Lifespans
Dear Dave, MRHers,
In order of appearance:
Quote:
What is the "lifespan" of an exhibition layout?
Depends, largely on the atitude of the owner/builder/exhibitor...
Quote:
From what I gather many layouts in the UK seem to be small with a couple year half life.
...which also means that the UK and Euro modellers are doing a helluva lot more actual modelling ,
(frequently covering a wider range of scales/gauges/prototypes),
than their US cousins. It's a demonstratable Quality-over-Quantity game,
which just keeps rolling iteratively thru each succeeding layout build.
Quote:
Is that true for exhibition layouts? Do they show them at the same circuit of shows for decades or do they last less than a decade then another layout is built?
Speaking primarily from my experience in the Australian Exhibition circuit,
but knowing that it echoes UK/Euro experience:
- It's commonly accepted wisdom that the "typical exhibition layout lifespan" is approx 3 years.
(Year 1 = Debut
Year 2 = Circuit mainstay
Year 3 = Thinking/designing/initial-build-steps on the next one,
while keeping on the circuit for the "fanclub" attendees to keep-up-with...
Year 4 = take a year off the scene to build "the next one"
...rinse and repeat... )
NB that I personally know of a handful of what can only be described as "mad rabid" modellers,
who seem to literally attend every single exhibition within their state,
(IE multiple exhibitions per month)
with a completely different/new high-quality layout, covering differing themes, every time!?!?!?
(Where they get the time/energy, I don't know,
but when I grow up to be a proper Model Railroader, I wanna be as productive as them.... ).
- This assumes that the layout is literally "shopped around" to any/every/all exhibitions going,
and thus reaches "maximum punter exposure/saturation" rather quickly.
For myself, the thing I fear(ed) most hearing from a crowd was NOT
"Oh, this is one of < insert distainful RR theme HERE> layouts"
"Oh, this is another one of those small layouts"
"Ha ha, that entire train just fell off the layout..."
but "...oh, I saw this layout just X weeks ago, nothing to see here..."
- Assuming however, that the exhibition layout owner/builder is astute enough to NOT attend EVERY POSSIBLE show, and thus NOT saturate the layout exposure, a Quality Exhibition Layout
(particularly one which has some "scene development/updating" capability designed/built-in,
and thus changes/evolves over time),
can legitimately hold a position on the circuit for 10+ years without getting "stale", "old", "worn-out", "damaged to the point of looking ugly", or simply "being soo known that the punters walk by saying 'seen it before, nothing to see here"...'
One of my modelling mentors and close friend made a very definite, conscious, and strategic decision to:
-Never attend the same exhibition 2 years in a row
(some Exhibition managers select layouts to invite based on this principle too,
thus ensuring that their show does not run the risk of becoming stale with "the same layouts each year")
-Only attend a MAX of 3 exhibition in any given calendar year
(allows time to do some actual modelling between exhibitions,
and avoids burnout for the Exhibition Layout Crew)
- It's worth noting that whether an Exhibition Layout modeller builds a "3-year wonder",
or plays the long/strategic-game with a "10+ year stayer" is generally a conscious decision.
(Some modellers prioritise the social aspect and want to attend everything they can,
others are more focussed on maximising "the Art and Presentation" impact,
and thus would rather "put their Very-Best-Foot-Forward occasionally",
rather than 1/2-heartedly attend everything, and potentially burn-out in the process).
- That said, there are certainly some layouts on-the-circuit who arguably have "out-stayed their welcome",
having sustained-damage which was never repaired,
have deteriorated due to poor between-show storage/lack-of-maintanence,
have a thematic "hook" which is no-longer appealing/working,
have a presentation being let-down by poor Operator/Crew attitude/appearance,
etc etc
but just seem to "keep staggering-on"...
(The Exhibitor wants to keep exhibiting, but does not have the full-compliment of time/effort/headspace to update/renew/keep-up-wth-latest-quality-benchmarks in exhibition-layout presentation).
Quote:
With a modular layout you can have 20 people contribute models but only 5-10 need be around the layout at a time, the others can visit other layouts and shop and things like get food and use the rest room. If you have your own standalone layout, then you are pretty much stuck at the layout for the duration (I'm sure you can get somebody to watch it for 10-15 minutes) unless you bring another person with you to the show as a relief.
Absolutely, "crewing a show layout" is a core piece of logistics which is rarely thought-about by many "1st time exhibitors". While the "minimum crew requirement" is logically "1",
that one person will indeed need a toliet break at some time...
There are things which the astute/experienced Exhibition Layout Designer/Builder can do to make exhibiting "less intensive/painful", and thus get the "realistic Crew Requirement" down to, say 3, or even just 2 people without running the risk of burning the crewmembers out. It is this "understanding the broader requrements of exhibiting, and addressing them in the design/build" which makes the difference between:
- a layout which exhibits easily, pleasantly, and is enjoyable to take to a show
VS
- a layout which is just darn hard work , and results in the entire crew ending each show with
"...well, I'm never exhibiting again... (until the next time)..."
In thise regard, I've gone on record as saying previously,
the surrounding logistics and "how to have fun exhibiting layouts" displays remarkable similarities to running a Touring Nascar team, a Touring Concert/Band, participating in a Marathon, or similar "Live Event Production"
- You start by working out the details of the particular event/challenge/race you want to enter
- You then design/build/optimise your "entry" for the race/parameters-in-question
- You work your bottom off to do all the pre-event-prep you can
(Remember "the 5 P's"!!!)
- and then you head to the event, give it your level best-shot, and roll-with-the-punches...
and if you've done the required effort and prep properly,
and do-what-needs-doing to keep the show going,
you'll get to "doors closed" on the last day tired, but with a huge smile on your face,
a layout which operated flawlessly,
a finescale modelling presentation which proudly represented and promoted the hobby of model RRing,
and was well-recieved by ("sparked joy" in, inspired to "have a go") the 10,000s of people who attended the show...
Quote:
There is a certain type of person that likes that style of modeling and exhibition. The Freemo and N Trak guys are doing great things. I used to belong to a couple modular groups and there is an active Freemo group in my area. I have often thought about building a Freemo module. But the thought of having to lug it around and spend an entire weekend at a show isn't as attractive as it once was. One modular group I belonged to died out as the members got older and lugging modules long distances became more of a burden.
...which only re-inforces:
- the layout(s) in question have maybe outlived their exhibition lifespan?
- the layout design was maybe not-optimised for sustained exhibition touring duties?
(Exhibtiion layouts lead the way in lightweight + strong "road rugged" cuttng-edge designs,
and that's not by accident! Again, the optimised Exhibition Layout is to Model Railroading what Performance Racing Teams are to General Automotive Development... "what we learn on the Track informs and improves what we do on the Street")
Corollary: many UK and Aussie exhibition layouts might appear "smaller than they could be",
but the overall size is in-part controlled by "How much layout is the given modeller willing to build/haul/maintain for exhibition use"? As with many areas of life, it's all too easy to "get a stomach ache" on your favorite food if you unthinkingly gorge on it, on the basis that "more is always better"...
To take a personal example:
- my First "Exhibition" layout was 4x2 HOn30 logging effort,
(fit in a small Toyota Corolla wagon, with room for 2 crew and all support gear)
NB It _started_ as a "home layout",
but due to astute design and build work, it effortlessly transitioned into regular Touring/exhibition work.
This was very comfy and fun to exhibit, was fast to setup and teardown,
was uber reliable in operation, and lasted in exhibition service for over 8 years.
- My largest personal-build exhibition layout was a "8x4 in 3-pieces" On30 logger, which required a boxtrailer and a Subaru Outback to transport all required exhibition gear, plus 2x crew and support-gear. This layout was far-more prototypical in the scenes that were modelled,
(We posted pics of the prototype scenes on the layout fascia, and challenged the punters,
"find 5 differences between the pic and the model"....the resulting conversation-starters were absolutely invaluable in kickstarting interest in the hobby for many of the general-public viewers.... ),
and operated very well. However, it was simply too big and the transportation logistics proved over a number of exhibitions to be excessively painful. Indeed, at it's last show, 1000kilometres distant, I sold the layout off the exhibition floor and delivered it before making the 1000kilometre return-trip home.
It was a tear-laden farewell to a layout which I'd poured heart-and-soul into to build,
but given the ammount of transport pain the layout had caused, I was kinda not-upset to haul the (now empty) layout trailer back home with some cash in my pocket, and lesson-learned...
What lesson?
"If the layout requires a trailer to haul to/from shows, it's too-big,
take the initial kurnel of thematic inspiration,
go back to the drawing-board,
and hone-it-down to it's very-core essence,
so that it captures "the thing that's worth modelling in the story"
in a space which I can actually live/move/transport/tour with...
- So, what's my "sweet spot" exhibition layout size now?
Well, put simply, (all other factors being equal and optimised for best Scale model presentation),
a layout which packs and travels-well in a maximum 60" x 40" x 30" cubic space,
(not including legs, skirts, gear-bag, trains, crew luggage, anything else required for the show)...
...or, said another way, whatever will fit between the wheel-tubs, front-seats and tailgate of a 2000-era Subaru Outback...
Quote:
Keeping the layout static and bringing the people to the layout seems easier in many ways.
Logical, for sure, and a fantastic way to "stay in one's comfort zone"....
(...and that's not necessarily a bad thing, I like feeling comfy as much as the next guy ).
...but as a tool to promote the hobby, I can positively-impact more and wider-group of non-train general public at a 2-day exhibition than any single-modeller private/personal in-basement layout could over the same time period...
...For Maximum Promotion Exposure and Spread, you have to meet the target market/people where they are,
you cannot expect them to spontaneously come to you...
Quote:
The biggest barrier to exhibition layouts I see is the investment in time required to exhibit them. The cost of driving several hundred pounds of equipment several hundred miles and investing an entire weekend to display it plus hotel rooms, and meals is can be a big hurdle to entry.
...and these factors, while valid, are only really hurdles if the modeller-in-question doesn't have the motivation in and of themselves to do it...
(Time can be scheduled,
Size/weight-of-display can be optimised for easy trasnportation,
accomodation esp "within the exhibition-circuit family" can be organised,
I'm not yet hearing anything which can't be achieved...if the modeller wants it...)
Happy Modelling,
Aim to Improve,
Prof Klyzlr